Subjectivity

As I ate MARS chocolate sitting outside the office near the small tuck shop, I happened to look at the wrapper and it was written “tastes best when stored in 15-22 degree temperature”. I grinned to myself and asked how they can determine when it tastes best as that depends on the liking of an individual. They can state that, in any other temperature it may get spoilt or ingredients lose its nutrients or whatever, but ‘tastes best’ was a subjective term to be mentioned.


On asking this to myself, I was taken back to a day when I went my professor to help me in writing a paper on “Social marketing”. He just asked me one question “do you consider selling cigarette as social marketing “. I abruptly replied “not at all’. He smiled at me and asked “why?” I said “because consuming that is harmful for an individual”. He looked at me and said you got the backbone of your project “it’s a subjective term; because I would consider it as social marketing as it clearly states on its cover that it is harmful when consumed. To use the product or not is customer’s preference and marketer would yet be social."



This thought led me to a process of thinking the term “Subjectivity”. Read ahead to understand subjectivity.


Subjectivity of wealth

To have a chocolate and spending Rs30 in a day would mean nothing to someone, which to a beggar would have lasted for a meal and survival for a day.


Subjectivity of expression

To one it could mean to reassure in words “I am there for you”, to other it could be “buying new gadgets and brand new electronic stuffs”


Subjectivity of celebration

To one it could be to throw a party worth million, to other it would mean to spend few minutes of time with the family.


Subjectivity of spiritual belief

To one it would mean to visit the temples, to other it could mean to sit in peace and meditate to connect with the power called “god”



Subjectivity of respect

To one it could mean to speak good words, but actions don’t matter. To other it would be the truthful in thoughts, words and action.


Subjectivity of freedom

Freedom to an individual could be to write a status on facebook, to another freedom could be to spend time with friends.



Subjectivity of happiness

Happiness to one individual could mean to read books and novels for hours and hours, to other it might mean to dance at a place with loud music on.


Subjectivity of beauty

Beauty to a person means the smart intellectual talk, to other it might be the looks of an individual.


Subjectivity of occasional

Occasional activity could be once in a week to someone, which could be bi yearly for other.


Subjectivity of cleanliness

For someone it would be a home, where they get a place to put their foot and walk forward without things spread here and there. To other it would be to have to right furniture’s in an organized manner, and everything set in its place, to get as and when required.

Subjectivity of dreams

To one it would be the dreams, which one see in the sleep but forgets as soon as we get up; to others it is the power to create a life, an empire, in which they convert dreams into reality.


Subjectivity of passion

To one passion mean driving, to other it could be to learn some something new



Subjectivity of satisfaction

To one it would mean mental peace, to other money or addiction to something could mean the same.



Subjectivity of encouragement

To one it means to tell what he is yet to achieve, to other it would be to appreciate of what has already been attained.

I could have written the blog with my subjectivity. With this I leave the subject of subjectivity for you to think upon.